I recently completed a project for a global chemical company concerning their crisis communication manual. They felt that the manual was inadequate in some areas, potentially leaving them open to reputation damage as a result of a poor response, or even no response at all, in the case of an incident. I reviewed the crisis…
Category Archives: Media relations
Marketing for a great local community event
Music in the Park took place in Elms Park, Thame, Oxfordshire, on Sunday May 13th. As with the first event last year, Steve Gunn & Associates were pleased to be provide pro bono marketing and public relations support for this wonderful local community event. The success of the first event exceeded all expectations, with…
Targeted media training session helps ensure success for company’s difficult announcement
A couple of weeks ago Steve Gunn & Associates was asked to help a multinational company that was gearing up to make a difficult announcement concerning a site closure. We developed a focused one-day media training programme tailored to the siuation. The tutors were Steve Gunn, who has significant experience of media and crisis communications…